4Oceans – A look at what a “Cause” business looks like.

4ocean-bracelet-sea-turtle-bracelet-6556490235962_grande

I hate deception. And when I see it, I usually have to talk about it.
Hence this about 4Ocean.

Get rich quick scheme. That’s what 4Ocean has discovered and they are making
millions. And please note, they are NOT a charity. They are a for-profit business.

You would think people would do a little checking into something before they go
all out promoting a company. But that’s what passion does. It gets you so excited
that you lose your common sense red flags. And it’s that passion that 4Ocean
has capitalized on.

This company started out ordering from a company like Aliexpress or Alibaba
out of China with vendors that make bracelets for pennies and sells them for under a dollar. 4Ocean figured out that they can imply that they are saving the ocean, the turtles, the whales, you name it and charge  $20 bucks for these bracelets, plus shipping and make a handsome profit.

Well, before long they started getting questioned by people. How do you save
the ocean, the turtles, sharks etc? By now, they had made enough money to buy some equipment or have signage put on a boat to make them look more legit. Then
as time went on they figured out they could go out in their Florida area ocean
and pick up a little bit of garbage and they would be even more valid.

  • An estimated 14 billion pounds of trash-most of it plastic -is dumped in the world’s oceans every year.   Think about that and how much of an impact one pound of trash is being pulled (picture a can of soup), from the ocean times only millions is doing.  I’m thinking at a rate of 14 BILLION pounds per YEAR – this is nothing!   It’s like trying to empty the bathtub with a thimble as the faucet is running. Ludicrous!

Anyway, back to 4Ocean, from there they blossomed, (meanwhile raking in more and more money) getting a captain for a boat, flags, and other paraphernalia with their name on it and soliciting volunteers who would gladly help them. After all, they were helping to clean the ocean. From what I understand they take their hauls of trash and sell them for even more profit.

Their bracelets, under scrutiny, went from being just what they found on a Chinese website with turtles, dolphins, or whatever they could use to create a cause for,(Remember, they have to appeal to people’s passions) to getting a charm logo on them and being made of recycled plastic. Not the plastic from the ocean, however, the plastic in India. Be it whatever. (They now buy from India)

Currently, they offer different colors of the same bracelet without the cute little turtles, etc., and they offer you a set of bracelets you can buy all
at one time to support many causes in one fail swoop. “One pound of garbage
for every bracelet bought.” You have to wonder who is keeping track of that.
And by the way, nothing else seems to be being done except the trash and
a donation to each cause, which is unknown. I really wish their “sponsors,”
which are the causes they send a token to, would not connect their
name to them. Maybe there is some kind of agreement, like “we will donate
to you if you will sponsor us.”  I’m sure there has to be something like that.

You can see here (https://4ocean.com/collections/all-products) some of the
many causes they have tried to appeal to. Same bracelet, different colors,
all with their logo and $20 a pop. I bet they are paying fifty cents for these
now. Doesn’t it make more sense to take your $20 and send it to the
charitable organization you want to help so they get the entire $20 and not
some minute fraction of it? They, after all, are the ones that are really making
a difference. Remember, 4Ocean is NOT a charity.

It doesn’t take much Googling to find comments about this company and their
shady business practices. One such is Reddit, where some smart people have realized
what a sham this is. https://www.reddit.com/r/IsItBullshit/comments/8sqmdh/isitbullshit_are_4ocean_bracelets_really/

As I was writing this and looking at 4Ocean’s “shop,” I saw that they are selling water bottles with their logo on them too. So I went searching for the water bottles to find out how much they cost, when I stumbled upon another company doing the same thing 4Oceans is doing only they will plant trees and they are not the only other cause business, there must be tons! I’m remembering the sock business that donates socks and there is a cuddly animal or doll business that donates meals to starving children. I’m telling you this is a lucrative business! It’s called a “Cause” business. And inherently there is nothing wrong with attaching a cause to your business. People like that. The problem is when you decieve people by what you are doing. And that’s how 4Oceans started out and continues to do in some fashion.

You know, as long as you give some small portion to the cause that you claim you are helping, you can do this too. You don’t have to be a charity yourself. Genius, Suckers!

4Ocean - 4Profit
It’s all about the money.

Legitimate Charities to Give To:

https://www.underseas.com/blog/best-marine-conservation-organizations-donate-earth-day/

https://oceanconservancy.org/trash-free-seas/plastics-in-the-ocean/

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4Oceans – A look at what a “Cause” business looks like.